Stabilize Your Cash Flow NOW!

stabilize cash flow

The Lazy Days of Summer are upon us in North America. Are you planning on enjoying these long summer days? Maybe take it easy with your business?

Before you slink off to the pool or beach, have you thought about the cash flow for your business? Or are you thinking you’ll deal with it later – maybe in August or September?

Now I’m not telling you that you can’t enjoy the summer. We all want to take advantage of the beautiful weather and balmy temperatures.

But no one wants to wake up one August morning and realize they have no money coming in. This leads to frustration later when you’re scurrying around trying to make up for your less productive months.  In short, it contributes to you having to ride the financial roller coaster.

You can avoid this.

Make a plan today to create the cash flow that keeps your business going in the fall.

Here are my top 3 ways to create cash flow now:

Line up VIP Planning Sessions with your clients.

Your clients need a plan, and many don’t have one. Summer is a great time to help them make those plans.

Remember you’re in business because you’re an expert at what you do. You have something to offer, so offer it! (And if you don’t believe that, just remember that even a 4th grader can teach a 3rd grader something.)

Look at your calendar over the next couple of months. Find a series of “half-days” and offer a Summer Special with special pricing to your clients.

They get a solid plan to head into the last quarters of the year; you create cash flow for the fall.

Have a Lazy Days of Summer Sale

Take stock of the various products you offer. It could be CDs or audio interviews, books you’ve written, and any current e-products. Create different bundled packages to offer to your list. Mark them to sell over the summer months and generate a consistent cash flow.

Don’t have an e-book to sell? Look through your articles and blog posts. Gather them together in an e-book format and market it as a summer special.

Follow-up on “I’ll Get to it Someday” List

What better time to clean off that ‘I’ll-follow-up-when-them-someday’ list than during the summer months?

Schedule a few morning hours to get on the phone. Talk to people you had planned on “following-up” with when you had more time. Ask them to work with you.

Create a ‘summer special’ program for 8 weeks and sell it. It doesn’t have to be complicated. Just make it an on-line course with some Q&A calls with you  sprinkled in. Your clients get to sharpen their skills at their own pace and at their convenience.  Invite past clients to join in and refresh themselves with what they’ve learned from you in the past.

What better way to get geared up for the hustle and bustle of fall business than to have a little summer school?

You know, just like I do, summer will be over before we know it. Don’t wake up one August morning to discover you have no business in your funnel and no cash in your account.

What are you going to do THIS WEEK that will generate cash flow later?

Pat Mussieux

About Pat Mussieux

Pat Mussieux is an author, television personality, internationally acclaimed speaker and award-winning business coach, located in London, Canada.

Her newest book, ‘Business Gets Better When YOU Get Better!” will be released in the summer of 2017. ‘Stop Compromising and Make All the Money You Want” (A Do-it-Yourself Guide to Starting Up and Starting Over) was released in July 2013. She has also co-written ‘Leadership Gurus Speak Out!” contributing her wisdom and expertise in the fields of Human Resources, Sales, Marketing and Training.

She has appeared regularly in media and print publications. Pat won the 2012, 2013 and 2015 STEVIE Awards – Female Entrepreneur of the Year in Canada, the 2014 STEVIE Award for Women in Business – Female Executive of the Year in Canada. Pat has been named as one of the “Top 100 Women Entrepreneur Experts to follow on Twitter”. She has also been nominated for Chatelaine magazine’s ‘Woman of the Year’.

Having transformed her life at age 57 from trash bag to travel in a private plane around the world, as well as taking her business from zero to close to a million dollars in less than 7 years are a direct result of her expertise in the area of mindset, marketing and money. She works with entrepreneurs around the world, including a mentoring project in both Johannesburg and Zimbabwe.

Pat regularly hosts a local TV show, ‘Wealthy Women Leaders’ – where she interviews successful, mature women entrepreneurs discussing the ‘good, the bad and the ugly’ of being in business. The intention of the show is to spark and inspire budding entrepreneurs.

She is very well known in the coaching industry for her skills and expertise in the areas of networking, marketing, time/energy management, life balance ……and her mantra is ‘it’s never too late’! It truly is about progress, not perfection as you create your ideal business to support your best life.

Her most important role, however, is that of grand-mother to 3 amazing young adults in Edmonton!

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