The Business Success Cafe is....
The Perfect Coffee Break!

Only 20 Minutes and It's FREE

New Educational Topics Weekly with Global Experts! Don’t Miss a Single One!

Even if you can’t attend - register anyway and we'll send you the replays.

A Message From Your Host…

Cathy Demers

Cathy Demers

What is the Business Success Cafe?

It’s a weekly gathering of small business owners from around the globe. We come together via a telephone conference (with an optional webcast) to learn first-hand from a wide variety of business growth experts.

These global experts, hand-selected for their specific expertise, share with you and your peers important information and priceless tips you need to ensure your business success.

If you’ve been thinking “I need to spend more time learning how to grow my business but I can’t seem to fit it into my day” then this is the perfect solution for YOU!

The Business Success Cafe is where success-minded small business owners, just like you, gather to take a break from their hectic day, and all the problems du jour, to learn from business growth experts in a relaxed virtual environment.

Most importantly you don’t need to carve an hour or more out of your busy schedule…each event is JUST 20 minutes!

Attend from anywhere! While you do need to bring your own coffee…there is no driving, no parking, no hassles…and no tipping the barista.

There will not be a Business Success Cafe on
Thursday Nov 18 or Nov 25

Join Us
November 15  to November 28
for the...

We'll be giving away over $7,000 in business-building programs...
from 30 global experts!

Absolutely Amazing!

The content that Cathy provides each week on her Success Cafe is absolutely amazing.

What makes it such a great program is the diversity of topics covered and the fact that each speaker is challenged to present tons of content within a 20 minute coffee break.

As a result, I've been exposed to many ideas that I would not have had the opportunity to see otherwise.

with Justin Popovic

Reach A Larger Audience And Attract More Of Your Ideal Buyers
Using Done-For-You (PLR) Content

December 2

Content marketing is by far the most impactful way to showcase your skills and expertise - while attracting the perfect buyers into your business ecosystem.

Whether it’s written, audio, video or any other form of content, the more material you can share online, the more opportunities you have to find prospects. Compelling content is also vitally important when it comes to monetizing your traffic…turning prospects into buyers!

The downside is no matter what type of content you are creating (digital products, courses, client handouts, workbooks, webinar slides etc)... each piece of content takes time and effort to put together.

The solution? Done-for-you Private Label Rights (PLR) content that you can "license", edit and use as your own.

Instead of building all of your content from scratch, you can use PLR material as a starting point and modify it to make it totally unique to your message.

In this eye-opening training, Justin Popovic from Tools For Motivation will show you how fast it is to use done-for-you (PLR) content to scale your content marketing efforts and reach a much wider audience... quickly and easily.

He's' even going to show you specific examples that you can test for yourself - within minutes of watching the training!

You won't want to miss these new and game changing ideas for using PLR to help you grow your online presence and expand your business...and fast!

About Justin Popovic

Justin Popovic is the co-founder of, a popular “content licensing” platform, specializing in building done-for-you Personal Development programs that you can download, customize and sell as your OWN.

Justin and his team have been in the content creation business since 2010 and have published over 1000 “private label rights” digital products.

Justin is an active father to 2 boys (14 and 12) and lives in Orangeville, Ontario, Canada. He loves fitness, hiking, camping, and is super passionate about all things dealing with personal growth and human achievement.

One of the best things that has happened in my life! Really.

The Business Success Cafe has been one of the best things that has happened in my life! Really.

The presentations are to the point, invariably helpful and insightful, and always encourage me in my solopreneurship in some way.

I love that these ''coffee breaks'' are do-able in a busy day. They are golden.

with Bob Bly

The Secret of the Secondary Promise:
How to Get People to Buy Your Product -
Even If They Don’t Believe a Word You Say About It

December 9

Conventional wisdom says that to be successful, your marketing must make a “big promise”.


But what if the reader doesn’t find your big promise credible or believable (even when it’s 100% true) and the sales process stalls?


The “secondary promise” is a simple, yet super-effective, copywriting “hack” that can get people to instantly overcome their skepticism...then get off the fence and buy your solution.


In this 20 minute copywriting training, you’ll learn:


  • What are “big promises” and why you should make them in your ads.

  • What is a secondary promise? (Hint: this is used when your big promise is so incredible that the reader doesn’t  believe it).

  • Why secondary promises can make big-promise ads work.

  • How to construct a winning secondary promise.

  • How to integrate the secondary promise with your big promise for maximum results.

About Bob Bly

Bob Bly is a freelance copywriter with more than 4 decades in business-to-business and direct response marketing.

He’s written copy for over 100 clients including IBM, AT&T, The Motley Fool, and Schneider Electric.

Bob is the author of 100+ published books including “The Copywriter’s Handbook”, “The Big Book of Words that Sell” and “The Content Marketing Handbook”.

Business Owners Love the Business Success Cafe!

The guests that Cathy interviews give practical, actionable ideas that most times I can find a way to act on immediately.

Right behind learning doable ideas, I enjoy the connection with smart people – and that happens on the Business Success Cafe.

with Peter Sandeen

Why Your Lead Magnet Doesn’t Generate Sales

- and How to Fix It!

December 16

Your lead magnet (the reward you provide prospects for opting into your email list) should be an absolute no-brainer for your target customers.


But it’s not enough for it to be something people want.


It should also move prospects much closer to buying from you.


That’s the part most business owners forget when they create their lead magnets.


In this fast-paced training, you learn the 3 deciding factors that determine how many sales your lead magnet will help you make:

  • What it takes for your lead magnet to get people closer to buying
  • The easy way to avoid the #1 reason people don’t consume your lead magnet
  • How to make your lead magnet irresistible to those most likely to buy from you

About Peter Sandeen

Peter Sandeen is often called the “marketers’ marketer” because more than half of his clients are other marketing experts.


They come to him to find out what it is exactly that motivates people to buy from them and to get clarity to what impacts their results the most.


Peter's approach is based on a decade of conversion optimization, looking at what improves your marketing results most consistently.

...Cannot wait for another one!

learned some information that I can use right away in my business. I appreciate the help and support...cannot wait for another great presentation. 

with Virginia Muzquiz

Why Networking Doesn't Work…

and What To Do About it!

December 23

Spend just 20 minutes at the “Cafe” with Virginia Muzquiz and you'll discover how to stop spinning your wheels and start building relationships that lead to revenue.


You’ll Learn:

  • How to navigate the sea of client attraction tactics... and choose the best one for you.

  • The two most common networking mindsets... and how to leverage them to your advantage.

  • The essential elements of a solid plan that can bring you a steady stream of high quality prospects... practically on demand.

  • And more!


You'll know what it takes to make the most of the connections you already have and strategically add new relationships to your network so you can capture the net worth of your network today... and for years to come!

About Virginia Muzquiz

Virginia Muzquiz is the founder of Master Connectors and the creator of the “Referrals On Demand ®” process which teaches solo entrepreneurs how to turn their network into a referral generating machine.

With more than 2 decades of experience developing and leveraging social capital to build businesses, Virginia Muzquiz teaches entrepreneurs and small business owners the art and science of filling their sales funnels with high quality referrals.

Passionate about increasing prosperity across the globe, Virginia uses her business to further the efforts of “Ten By Three”, an international non-profit creating economies of scale in Third World countries by turning artisans into entrepreneurs.

Her “Impact First” philosophy inspires her clients to "make a difference" goals that inspire others to promote, connect and refer them to perfect ideal clients.

Just some of the things you'll learn at the Business Success Cafe:

  • Say “NO” and Attract More Clients Online
  • Measure What You Treasure: Train Your Brain and Get More of What You Want in Just Two Minutes a Day
  • If You Chase Two Rabbits…You’ll Catch Neither One: Staying Focused on Your Priorities
  • Want More Money in Your Jeans? How to Shift Your Focus from Income to the Bottom Line…Profit!
  • Entrepreneurial Isolation Sickness – Remedies for Those Who Work Alone
  • …New Topics Are Added Weekly! Attend As Many As You Like